# IdeaCo.

> A creative collective with over 25 years of experience crafting comprehensive, immersive brand experiences — from strategy and identity to digital design and content creation.

IdeaCo. is a full-service brand and design studio based in Amherst, MA. The studio partners with startups, hospitality brands, educational institutions, and established companies to build bold, scalable brand identities and experiences. IdeaCo.'s approach is client-focused, adapting style and strategy to each client's unique mission and market rather than imposing a single aesthetic.

## Services

- **Strategy & Brand**: Brand experience design, brand identity systems, research & insights, brand audits
- **Design & Development**: Experience design, interior design, digital experience design, web development, UI/UX/interactive design, print and digital promotion
- **Content Creation**: Content strategy, art direction, videography, photography, motion graphics, data visualization

## Selected Work

- **Hinata Retreat** — Identity and architecture (2024)
- **Portico Beer + Wine Garden** — Identity and experience design (2017)
- **Women's Leadership Conference** — Awareness campaign
- **Bart's Ice Cream** — Brand identity
- **Change in the Making** — Education brand
- **Hinata Restaurant, Bar & Lounge** — Hospitality brand and design
- **Monkitail – Sushi & Robatayaki** — Hospitality brand and design
- 100+ brand identities created over the studio's history

## About the Studio

IdeaCo. has been operating for more than 25 years with a passion for design that connects and motivates people. The studio explores all viewer and guest touchpoints — from business cards and apps to interactive animations and interior finishes — building brand experiences that are cohesive, distinctive, and built to last.

## Contact

- **Address**: 105 Heatherston Road, Amherst, MA
- **Phone**: 917.664.5617
- **Email**: studio@ideaco.com
- **Website**: https://www.ideaco.com
- **LinkedIn**: https://www.linkedin.com/in/thom-long

## Pages

- [Home](https://www.ideaco.com/)
- [About](https://www.ideaco.com/about)
- [Services](https://www.ideaco.com/services)
- [Featured Work](https://www.ideaco.com/project)
- [Thinking About Design](https://www.ideaco.com/design-thinking)
- [Contact](https://www.ideaco.com/contact)